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Today’s consumer base is better educated and better equipped to information they want to have. They’re also surrounded with advertisements on a daily basis.

In such a busy marketing world, how can you make sure your company stands out?

Through 'Emotions': By tapping into...

Hawaiian Airlines at the start of 2018, ran a campaign in partnership with Mediacom that turned the typical use cases of video and search advertising upside down. Google Search ads helped get the airline’s name in front of people and follow-up YouTube video ads drove t...

L’Oréal is a household name, with a history of more than 100 years. Although they are a strong brand but they still believe in looking for new dimensions, always ready, even eager, to change. 

Back in 2010, the company went all in on digital, and since then have mo...

See how company acquired 160,000 new paying customers with a data-driven and highly targeted YouTube campaign.

There were days when brands would blast their ads at as many people as possible and hope the right audience noticed—are long gone. Today’s marketers understand...

Price is often the determining factor when it comes to travel decisions. Questions is how travel companies can capture new customers, as well as retain old clients to come back at their website and purchase again. 

This how La Quinta did it.


  • 131% higher click-...

Incredible success story of college kids – Nishant and Rikant Pitti

How it all started?

EaseMyTrip is the creation two determined youth who were keen to save on the journey of their family members in order to impress them. Founded in 2008, both founders were quite young,...

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6 SEO Strategies for year 2020

February 29, 2020

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